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Now in free beta

Stay fully present with your client.
aptidesk handles everything else.

The conversation is the work. Record a session or just talk it through afterward — aptidesk writes the summaries that usually eat your evening, helps you sharpen your craft, and gives your practice a professional home: website, booking, billing, and client portal in one place.

Free during the betaYour feedback shapes it Encrypted at rest

Session summary
Ready
DADana A.45 min · today

Action items

  • Draft the 90-day plan before Thursday
  • Reach out to the new mentor
  • Notice the Sunday-night pattern
Send to clientYou review before anything sends.

Become a better coach

Honest feedback for you, not just notes for your client. Get prepared before each session and ideas to do it better after — drawn from your own philosophy and the methods you teach it.

It handles the work

Your website, summaries, scheduling, reminders, payments and invoicing through Stripe — the admin around coaching runs itself so you can stay present. Use as much or as little as you like.

Privacy you can trust

Nothing sits in on your sessions — no notetaker app joins the call, and recording is always your choice. Audio is never stored, and what we keep is encrypted so that even we can't read it.

How it works

From a session to sent — in about a minute

Three steps. The AI does the drafting; you stay the author. Nothing reaches your client until you say so.

01

Capture — your way

Record an in-person session on your phone, capture an online call in your browser, or — when recording isn't right for you or your client — just record a quick recap afterward. Nothing ever joins the call: no app, no extra participant.

02

Review

Seconds later you have a clear summary for your records, a warm one for your client, and the action items and goals pulled out automatically.

03

Send

Edit anything, then send your client a private link. They verify with a quick email code, open a beautiful page, and check off their action items — no account to set up.

Everything in one place

A whole practice, quietly handled

Your website, summaries, your own growth, scheduling, payments — use the whole platform or just one piece. And an assistant that can do any of it on command.

Ask, and it's done

Run your whole practice just by asking

Anything you can do by clicking, you can do with a sentence. “Send Dana her summary,” “book Maya every Tuesday at 9,” “mark last week's invoice paid,” “show me everyone I haven't seen in a month.” It does the work and confirms before anything leaves your hands.

  • Every screen and action is available to the assistant
  • Chains several steps together and finishes in one go
  • Always confirms before sending, charging, or deleting

Included from day one

Your own professional website — live in minutes

Tell it your story and it builds your site — your services, your photos, your voice — in five to ten minutes, never half-finished. And it's not a brochure: clients book sessions, pay, and enter their portal right from your site. Your name and your brand everywhere, never ours.

  • Restyle it just by saying it — “warmer”, “more minimal”
  • Booking, payments, and the client portal built right in
  • Complete and polished even on day one

Summaries, however you work

Record the session, talk it through afterward, or snap a photo of your handwritten notes — either way you get a sharp recap for your own records and a warm summary written straight to your client, in plain, everyday language. Action items, goals, and key moments are pulled out for you.

It learns how you coach

Upload your favorite books and your own methods, describe your approach, or just say “not quite right.” It all builds “How I Coach” — a living profile of your philosophy the AI reads before writing anything — until it writes like you and coaches you with your own frameworks.

Prepare for every session

Before each session, a short briefing in your coaching style: last time's themes, the open action items, and where you might take it next. You walk in ready, not scrambling.

Scheduling, your way

An optional booking page in your branding that syncs both ways with your calendar. Booked sessions get a Google Meet or Zoom link created and sent the moment a client books — like Calendly, built in. Or don't use it at all.

Payments & invoicing

Set your rates once and connect Stripe to bill, invoice, and get paid in one place. Polished PDF invoices, numbered receipts, a link clients can pay from, and an always-current view of who's paid and who still owes you — no spreadsheet required.

A real thinking partner

Talk through a client between sessions. It has read the transcripts and notes, remembers the arc, and helps you prep — a colleague who actually understands what you're working on.

Privacy by design

Your sessions stay yours

Privacy isn't a setting here — it's the architecture. The one honest exception: when you ask the AI to draft something, the relevant text is briefly processed and then discarded. Everything at rest stays encrypted and unreadable to us.

Recording is your choice

No notetaker app ever joins your call, and you never have to record a client at all. When you do record, the audio passes straight through to be turned into text, then is discarded — never saved to disk.

Encrypted so even we can't read it

Transcripts, notes, summaries, and client details are encrypted with a key tied to your account. What sits on our servers is scrambled and unreadable — to us, or to anyone who ever got hold of it.

You stay in control

Clients reach everything through a private link, verified by email — no account to create. Export or delete your data whenever you want, and you decide what's ever shared.

Now in free beta

Free while we're in beta

aptidesk is in private beta. Right now it's completely free for the coaches we invite — the full product, no limits. We'll share pricing well before the beta ends, with plenty of notice.

Everything included

The whole platform, free during the beta. Nothing is locked behind a plan.

It's moving fast

Expect frequent improvements and the occasional rough edge — keep a light touch on anything mission-critical.

Your data is safe

Encrypted and unreadable to us at rest — beta or not. Audio is never stored.

Coach more. Manage less.

Give aptidesk a session — or just talk one through — and see what comes back. Free while we're in beta, and your data stays encrypted the whole way.